Achievements& Friends
Augmented Reality · Holography · Immersive Experiences
A World Premiere
We don't digitize humans. We humanize digital.
Inspiring Icons
When visionary minds meet augmented reality — encounters that redefine the boundaries of art and technology.
John Howe × Cybel'Art
A Legendary Collaboration at La Tour du Fantastique, Neuchâtel
A Special Augmented Gift for Steve Wozniak
Cybel'Art Honors Apple's Co-Founder with a Unique AR Creation
Philosophy & Technology
Deep reflections on the intersection of human thought, digital innovation, and the soul of art.
Cybel'Art & Plato
When Augmented Reality Meets the Allegory of the Cave
Solzhenitsyn & icologram
The Torrent of Information and the Life of the Soul
Tokenization & icolocoin®
Accessible Investment Through Blockchain
Fantasy is a profession of the future through augmented reality and initiatives like yours.John Howe
Tolkien Illustrator — Lead Concept Artist, The Lord of the Rings
Media
What the international press says about Cybel'Art, Virtual Hall®, and icologram®.
Virtual Hall® et l'OSR — Immersion virtuelle au cœur de l'orchestre
Trust Is The New Stage: Cybel'Art And .icolo's Push For Verified Digital Humanity
CYBEL'ART | HUMANIZING DIGITAL: Virtual Hall® Keynote
Virtual Hall® — Living the high life
Orchestre de la Suisse Romande brings virtual reality to classical music
Virtual Hall : plongez au cœur de l'orchestre
L'OSR lance une app de réalité virtuelle pour vivre l'orchestre de l'intérieur
Au cœur de l'OSR grâce à la VR : le début d'une nouvelle ère
Virtual reality lets classical audiences inside the orchestra
Virtual Hall — A world first: experience the symphony orchestra in multi-360°
The Orchestre de la Suisse Romande in Icologram®
Les musiciens de l'OSR au salon Artgenève sous forme d'hologrammes
Geneva's Orchestra de la Suisse Romande Presents a Hologram Concert
The Orchestre de la Suisse Romande in Hologram form
Cybel'Art, société morgienne qui cherche à prendre du volume
A world premiere, the hologram of a virtuoso recorded during his lifetime
✦ Podcast
The Story Behind the Vision
A unique entrepreneurial journey — from Audrey Hepburn's La Paisible to the augmented reality revolution.
Summary
This podcast traces the extraordinary journey of Pierluigi Orunesu. From his childhood in Audrey Hepburn's house in Tolochenaz, through founding Eurolactis and gifting two donkeys to Pope Francis, to creating Cybel'Art and icologram technology — an intimate conversation about innovation, passion, and the 'sacred fire' of entrepreneurship.
Chapters
Key Quotes
There is a part of unconsciousness that is very important in an entrepreneur... It's exactly because you are unconscious that you tell yourself it's possible.
— On entrepreneurial audacity
I didn't want to deal with the dead. Let's leave the dead alone. I will take care of the living. I will create 'icologram'.
— On the ethics of holography
There is what we call the 'sacred fire.' Something that burns inside you, a spark, a conviction. If you have that, you will succeed.
— On the core trait of an entrepreneur
Ready to Humanize Digital?
Explore the full Cybel'Art ecosystem — augmented reality, holography, and immersive experiences that bridge art and technology.